The prodigal son returns to pick up the reins again. After nearly six years away from Prime, Nick Ludlow the founder of the company returned to Prime full time in January. Nick originally left the company to launch the successful equestrian and country TV Channel, H&CTV but then fell ill at the end of 2008, which led to two years of operations and chemotherapy. Nick tried desperately to return in July but another two operations meant that he could not put in the time that was required. Although Chris and the team have done a great job in Nick’s absence, Prime has missed his leadership and marketing flair. Nick is now back fit, well and raring to go - so expect to see lots of changes and improvements in the coming months.